Extended intelligence module

Customer Intelligence

Understand who buys, who returns and where action is needed.

Understand who buys, who returns and where action is needed.

Built from the customer analysis already available in the platform: customer overview, repeat behaviour, segmentation, retention, customer exploration and prioritised actions.

Analysis complete5,420 customers01 Jul 2025 – 30 Jun 2026 · All outlets

Actions found1,486Prioritised from observed purchase history

Customers5.4k

Repeat rate22.8%

Net customer revenue$9.6M

Average order value$914

Revenue per customer$1.7k

Repeat-customer revenue39.4%

Revenue from new versus returning customersMonthly

New customer revenueReturning customer revenue

Customer segments by lifetime revenueRevenue

One-time buyers$2.2M

Champions$2.0M

New high value$1.5M

Lost$1.2M

At risk VIP$950K

Loyal$810K

Customer overview & segments

Review the same customer KPIs and segment structure shown in the program, using anonymised demonstration data.

Time between customer purchasesDays

Time between purchases

Show how long customers typically wait before purchasing again, using the same analysis already present in the program.

Customer retention by cohort% returning

Jan

10037261710

Feb

1003424159

Mar

10039271811

Apr

1003222148

Customer retention

Track how customer cohorts return over time without exposing production records.

Segment All segmentsMinimum spend $0Minimum orders 1Outlet All outlets

customer_idsegmentorderslifetime_spendlast_orderdays_sincepostcodesuggested_action

C-1048Champion6$7,28018 Jun124000Recommend new range

C-2157At Risk VIP4$5,94011 Mar1114217Personal follow-up

C-3062Loyal8$9,31009 Jun214556Preview new arrivals

C-4179New Customer1$1,18002 Jul34064Review customer history

Customer Explorer & Action Centre

Customer filters, history fields and prioritised actions are combined into one clearer marketing view.

See it in action

Explore how Customer Intelligence could work with your data.

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